There has never been an better time to experience the "You Belong" spirit of St. Philip's School and Community Center.
CAPITAL CAMPAIGN MicroSite concept
St. Philip's is a private Christian school for pre-k to 6th grade combined with a multi-faceted Community Center unlike any other serving Dallas. This one-of-a-kind concept, created more than 30 years ago, feeds the soul of the neighborhood with rigorous academics and essential needs, like food and healthcare, in all stages of life, from infancy to maturity. To Kick off St. Philip's School and Community Center's "We Believe" Capital Campaign we started with the launch of a microsite to help promote the campaign and bring in donations.
The microsite focuses on the story of St. Philip's, the students, teachers and alumni and distinguished board. The page then has the option to make your own donation to the school.
The campaign focuses on 6 funding priorties that include the education funds, family empowerment funds, leadership fund, annual operation fun, community center fund and expansion fund.
CAPITAL CAMPAIGN COLLATERAL
To help fuel the donations a collateral system was developed to be passed out to potential donors. This flexible system allows each donor to be giving different pieces depending on their interest. The system consists of a main pocket folder, a Campaign at a Glance brochure, interchangeable inserts as well as a pocket for the schools quarterly newsletter or another potential items.
Inside the At a Glance brochure, the story of St. Philips's is told in a similar way as the microsite, deep diving in to each of the funding goals and information about the school and community center.
DESTINY AWARDS INVITATION
In addition to the collateral materials for the We Believe campaign, I also developed an invitation for St. Philip's annual Destiny Awards Luncheon. Each year the Destiny Award is given to those who demonstrate exceptional work towards bridging the relationships between diverse communities in Dallas. This year also celebrated St. Philip's 70th anniversary and was host to keynote speaker Viola Davis.
Client: St. Philip's School and Community Center // HCK2 Partners
Year: 2015 // 2016